Used gratuitously or insincerely they’re still nauseating, but in the right context a good exclamation point is a fine thing. So I was overjoyed to come across Sheep! magazine, “The Voice of the Independent Flockmaster,” in this article on young farmers.
The people at Sheep! love sheep. Their enthusiasm is sincere and infectious, all the more so for being focused on something most of us probably don’t give a shit about. If Money magazine changed its name to Money!, that would be stupid. But Sheep!? Sheep! is teh alesome.